🇺🇸 USA · Amazon Q Business
Status: 🟩 COMPLETE 🟦 LIVING Last updated: 2026-06-26 Plain-English tagline: Amazon’s enterprise AI assistant — connects to your company’s data (S3, SharePoint, Confluence, Salesforce, ServiceNow, etc.), then answers questions about it. The enterprise sibling of Amazon Q Developer.
Front-matter facts
| Field | Value |
|---|---|
| Vendor | Amazon Web Services (Seattle, USA) |
| Country / origin | 🇺🇸 USA |
| Recommended for Australian users? | ✅ Yes — fully accessible from AUS; AUS data residency via Sydney (ap-southeast-2) for enterprise workloads |
| Privacy summary | Enterprise tier: no training on customer data; tenant-isolated; AUS data residency |
| Free tier | Limited trial via AWS Free Tier |
| Paid tiers | Q Business Lite US20/user/mo · Plus AWS infrastructure costs |
| First released | 2024 (re:Invent 2023 announcement; GA 2024) |
| Last reviewed | 2026-06-26 |
| Official site | https://aws.amazon.com/q/business/ |
What it is
Amazon Q Business is AWS’s enterprise AI assistant — distinct from Amazon Q Developer (the coding-focused product). Q Business is for business users: it connects to your company’s data sources, indexes them, and lets employees ask conversational questions across that data.
Supported data sources (connectors):
- AWS — S3, Amazon Q knowledge bases
- Microsoft — SharePoint, OneDrive, Teams, Outlook, Exchange
- Atlassian — Confluence, Jira (Aussie company!)
- Salesforce — CRM data
- ServiceNow — workflow / ticketing
- Box, Dropbox, Google Drive
- Slack, Zoom
- GitHub, GitLab
- Web crawlers for intranet sites
- Custom connectors via API
Key features:
- Conversational Q&A over company data — “what’s our policy on parental leave?”
- Document generation — drafts using your data
- Cross-source search — query across multiple connected systems
- Citations — answers cite the source documents
- Custom plugins — connect to your internal apps
- Q Apps — turn frequent queries into reusable mini-apps
- Q in QuickSight — AI in BI dashboards
- Q in Connect — AI in contact-centre
What you’d use it for
- Internal knowledge search — “where’s our brand guidelines doc?”
- Policy / HR Q&A — “how much sick leave do I have left this year?”
- Customer service support — agents query knowledge base while on calls
- Onboarding new employees — they ask Q Business instead of bothering colleagues
- Sales-team support — competitive intel, account history queries
- IT support — common-question automation
- Compliance / legal Q&A — across stored documents
When NOT to use Q Business:
- Personal / consumer use (use ChatGPT / Claude / Gemini instead)
- Pure coding work (use Q Developer)
- Highly creative tasks (general LLMs better)
How to set up from Australia
- Sign in to AWS console (console.aws.amazon.com)
- Navigate to Amazon Q Business
- Create a Q Business application
- Configure data source connectors (start with one — say, SharePoint)
- Set up access controls (IAM Identity Center for SSO)
- Index data (can take hours for first-time indexing of large repositories)
- Users access via web UI or embedded into Slack / Teams
- AUS data residency: deploy in Sydney (
ap-southeast-2) region
What it costs
Q Business Lite — US$3/user/month
- Basic conversational Q&A
- Limited connectors
- Lower usage caps
Q Business Pro — US$20/user/month
- Full connector support
- Custom plugins
- Q Apps
- Higher usage
- Most common tier
Plus AWS infrastructure costs
- Storage for indexed content
- Compute for indexing / queries
- Variable based on data volume + query frequency
- For 100 users / moderate data: typically US$2K-10K/month all-in
Hidden costs to know about
- Connector indexing has per-document costs at scale
- Custom plugins may need additional AWS Lambda / API Gateway costs
- Initial deployment + IAM Identity Center setup is non-trivial — typically a Solutions Architect or partner project
How it compares to alternatives
| Capability | Amazon Q Business | Glean | Microsoft 365 Copilot | Google Workspace + Gemini |
|---|---|---|---|---|
| Cross-source enterprise search | Best (broadest connectors) | Best (specialised) | M365 sources only | Workspace sources only |
| AWS integration | Native | Limited | Limited | Limited |
| Microsoft 365 integration | Via connector | Via connector | Native | Via connector |
| Workspace integration | Via connector | Via connector | Via connector | Native |
| AUS data residency | Yes (Sydney) | Limited | Yes (Australia East) | Yes (Sydney) |
| Pricing (per user) | US$3-20 | US$30-50 | US$30 + M365 | US$22-30 + Workspace |
| Best for | Enterprises in AWS / multi-source | Pure cross-source enterprise search | M365-centric orgs | Workspace-centric orgs |
For organisations in AWS, Q Business is the natural pick. For pure cross-source enterprise search, Glean is the specialist competitor.
Privacy / data handling
- No training on customer data — contractually committed
- Tenant-isolated within your AWS account
- AUS data residency via Sydney region
- Standard AWS enterprise security (SOC 2, ISO 27001, HIPAA, IRAP for AUS government)
- Q Business respects underlying source permissions — users only see Q answers based on what they’re authorised to see
Recent changes
- 2026: More connectors; Q Apps matured; QuickSight Q integration deepened
- 2025: Q Business Lite tier launched (cheaper entry point)
- 2024: GA after Nov 2023 re:Invent announcement
Gotchas
- Setup is non-trivial — IAM Identity Center, connector configuration, indexing all need time and AWS expertise
- Per-user pricing × infrastructure costs adds up — model total cost carefully
- Answer quality depends on source data quality — garbage in, garbage out
- Indexing latency — new documents take time to appear in answers
- Permission inheritance is genuine but requires correct source permissions setup
- For very small businesses, Q Business is overkill — use M365 Copilot or Workspace Gemini instead
- Q Developer is separate — they’re related products but billed and configured separately
See also
- Amazon Q Developer 🟩 🟦 — coding sibling
- AWS overview 🟥
- AWS Bedrock 🟥
- Amazon Nova models 🟥
- Microsoft 365 Copilot 🟩 🟦
- Workspace AI (Google) 🟥
- Glean 🟥
- Hebbia 🟥
- Atlassian Rovo 🟥 — Aussie alternative